High-Performance CMS for fast campaigns.
We want to make marketing teams independent. So we built JET-CMS: a fast, secure CMS with a component editor, AI translations, and clean architecture on Next.js & Vercel.
From request to our own solution
- 01
The request
It all started with a seemingly simple question: “Can you renew our website?” We normally don't build simple websites – our strength lies in complex web applications.
- 02
Our recommendation
A custom relaunch would be considerably more expensive than standard solutions. So, taking our responsibility as consultants seriously, we recommended WordPress or Webflow.
- 03
The reality
The client already had WordPress but couldn't maintain the site: too complicated, too much fear of breaking something. As a result, the website had grown outdated. We took another close look at the tools – and felt the pain ourselves.
- 04
The decision
At that point, we had to admit the client was right. So we decided to build our own solution – a CMS that meets exactly the needs of this scenario.
If maintaining a marketing website is frightening, something is fundamentally wrong.
What we set out to build
Radically simple
Creating and changing content has to work without instructions.
100% customizable
Every brand design must map pixel-perfectly.
SEO & performance out of the box
Core Web Vitals and clean engineering, correct by default.
What it became
JET-CMS is our result – a CMS that meets exactly the needs of this scenario. The key building blocks:
- Component editor: A lean editor that makes changes possible in minutes, without endangering the corporate identity.
- Next.js & Vercel with EU hosting: Optimized render paths and a clear architecture.
- AI-supported multilingualism: Translations are created with AI support, while approval stays with the team.
- SEO basics & performance: Built in rather than a “nice to have”.
Impact for the client
We are very satisfied with the result: JET-CMS meets all the criteria we set ourselves. The first clients are already using it in production.
Get to know Jet-Pages
Talk to us about how your team can maintain content without fear. → Explore Jet-Pages
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